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Lead enrichment at scale
Feed Clay a list of companies or domains. Get back firmographics, tech stacks, funding data, decision-makers, emails — in seconds.
Use cases
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Feed Clay a list of companies or domains. Get back firmographics, tech stacks, funding data, decision-makers, emails — in seconds.
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Use AI to write unique openers for every lead based on their LinkedIn, company news, tech stack, and hiring signals.
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Build your ideal-customer profile in Clay, score every lead, and only send qualified prospects to your sales team.
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Map entire org charts, identify champions and blockers, track job changes, trigger multi-touch campaigns per account.
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Try data provider A first. If it fails, try B. Then C. Cascade through providers until the data is found.
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Use Clay's AI columns to summarize 10-Ks, analyze competitor mentions, draft value props, qualify leads on custom criteria.
The pipeline
CSV upload, CRM sync, LinkedIn Sales Nav, Apollo, website visitors — anywhere your leads originate.
Cascade through Clearbit → Apollo → Hunter → Proxycurl → BuiltWith until data is found.
Score against ICP, research the company, draft a personalized opener — all in the same row.
Only pass leads scoring 80+ to the outreach sequence. Quality > quantity.
Sync to Salesforce / HubSpot, launch sequence in Outreach / Lemlist / Apollo.
Frequently asked
Zapier wins on simplicity and breadth — 6,000+ integrations, near-zero learning curve, good for marketers and non-engineers. Pricing scales aggressively with volume. Make wins on visual orchestration of medium-complexity flows — better than Zapier on conditional logic, cheaper at volume. n8n wins on engineer-grade workflows, self-hosting, custom code nodes, and AI-native features. Default rule: Zapier for <5 step flows owned by non-engineers, Make for medium complexity, n8n for engineer-owned production workflows.
Five layers. Input sanitization — strip or quarantine instruction-like text from user-controlled fields. Privilege separation — agents that read untrusted content cannot directly call high-privilege tools. Tool-call confirmation — high-stakes actions require human approval or a separate verification step. Output validation — every tool call's arguments validated against a strict schema; anomalies fail closed. Adversarial test suite — a CI test set of known prompt-injection attacks runs on every release.
All three. Fixed-price for AI MVPs and agent builds where scope is well-defined after a discovery sprint. Time-and-materials for staff augmentation, billed monthly with a not-to-exceed ceiling. Retainer for ongoing optimization, eval-harness operations, and managed AI services — flat monthly fee for a defined scope of capacity.
Every engagement ends with a handoff package: production deployment, architecture documentation, eval harness with golden test sets, observability dashboards with documented thresholds, on-call runbook, model upgrade procedure, and a recorded walkthrough. Plus a 30-day post-handoff window for questions and clarifications at no cost.
A production AI agent at AISD typically costs $40,000–$150,000 depending on complexity. Drivers: number of integrated systems, evaluation rigor required, compliance overhead, and ongoing operational scope. Prototypes alone are cheaper ($10k–$25k) but rarely worth it without a path to production.
Three layers of measurement. Offline: a golden test set of 50–500 representative inputs scored automatically (model-graded) and by humans on a sample. Run on every PR. Online: per-call metrics — latency, cost, tool-call success rate, schema-validation pass rate, downstream business outcome. Human-in-loop: weekly review of escalated and low-confidence cases, fed back into the test set.
Three differences. First, every AISD engineer is senior — minimum 5 years building production software, with shipped AI features. Second, we publish hourly engagement bands and project ranges so you know roughly what an engagement costs before the first call. Third, we take fewer concurrent projects so a partner stays close to delivery.
Consulting produces decisions and plans; development produces working software. AISD does both, often in sequence: a consulting engagement scopes the architecture and roadmap, then a build engagement implements it. Consulting alone is right when you're early in the AI journey, evaluating vendors, or auditing existing work. Build alone is right when scope is already clear. Most AISD customers do a 2-week paid discovery sprint first — that's a consulting engagement that produces a fixed-price build proposal.